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The New Face of Shoplifting

WVEC-TV, The Virginian-Pilot and Pilotonline.com partnered together on a convergence project about how shoplifting has become big business, “a $10 billion industry run by organized theft rings costing local businesses in the hundreds of millions.” The package includes a neat “spot the shoplifter” game and a security camera video, so you can watch what happens when some shoplifters try to steal stuff and a store clerk tries to fight them. A great example of leveraging the strength of each medium: the depth of the newspaper, the visuals of TV, and the interactivity of online.

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